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This monthly newsletter features 12 pages of business news and analysis on matters affecting every dental payer, provider, supplier, and DPM in the country.

To view the entire newsletter issue, click the “View Entire Issue” link below

August 2008   (Volume 13, Issue 8) view entire issue
 
Gummed up?
Writer Elbert Hubbard grumbled more than a century ago that the United States would never be a civilized country until it spent more on books than chewing gum. One can only wonder what Hubbard would have made of the reading material that adorned the most iconic symbol of chewing gum, Chicago's Wrigley Building, in fall 2007. A 10-story-tall banner featured packs of three of the William Wrigley Jr. Company's most popular sugarfree gums-Orbit, Eclipse, and Extra-tucked into a dentist's white laboratory coat. Copy proclaimed that the trio were the "first and only" chewing gums to receive the American Dental Association (ADA) seal of approval. The patch on the jacket pocket read "ADA Accepted."
 
Three big insurers enter individual market
Three major dental insurers have announced offerings of individual coverage this summer, part of what industry observers say is an accommodation toward changing work force demographics and a need to boost enrollment numbers in a soft economy. Hartford, CT-based Aetna led off the round of announcements, all of which came within weeks of one another in June and early July. Aetna's products, Aetna Individual Advantage and Individual Advantage Plus, are PPOs being offered in Arizona, Illinois, Delaware, and Pennsylvania. Plans are in the works to expand the offerings to other states in the near future.
 

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